torsdag 23 oktober 2008

Zaha Hadid's concepts lead design collaborations

By: Suzy Menkes
Published: October 20, 2008

Was it a racy bar or a racing car? The conceptual architect Zaha Hadid unveiled two contemporary projects in one venue last week as her ongoing collaboration on dynamic footwear with Lacoste was projected in the space-age new interior for London's historic Home House.
The bar and lounge, with sculpted metallic surfaces finished with car paint or with silvered leather, made an impressive backdrop for the futuristic shoes. Onlookers studied the video images with attention usually reserved for Bill Viola's art, as a digitized version of the famous crocodile logo became a "landscape" that was then transferred by laser on to leather stretched over stainless steel plates.
"Dynamic fluid grids," said Hadid, defining her design expression and explaining how the shoe will expand and contract as it wraps around the foot, allowing the landscaped pattern to come and go.
In March, 1,000 pairs of limited edition Lacoste-Hadid shoes will go on sale, followed by a 10,000-strong diffusion line in May. Meanwhile, Hadid was to be in New York on Monday to open her futuristic construction for Chanel in Central Park.
For Ferragamo, the Frieze fair was a chance to reinforce the company's collaboration between fashion and art, by installing the work of the video artist Cécile Paris with her narrative artistic eye........................

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